DO YOU BELIEVE?

ST. DAVID’S, CARDIFF, 2023

 

This scheme follows the magical journey of letters to Santa as they weave around floating trees, shooting stars and golden ‘Believe Gauges’ – measuring the level of ‘Believing’ in the countdown to Christmas. The design culminates in the epic ‘Believe-o-meter’ portal, transporting the letters from Cardiff to the North Pole.